As the video and online worlds merge, it's important that clients treat Video SEO as important as standard SEO. Speak to any web person and they'll have a list of SEO do's and don'ts. I came across this article by Brad McCarty on The Next Web last evening that addresses some of the most common concerns on SEO and while not addressing video, it's still a good read.
In fact, we use SEO techniques every day when we work on our websites, forrestermedia.com and atlantabroadcastcenter.com. Utilizing SEO with video increases your visibility to search engines and ultimately, your customers.
You can click on the photo below to be taken to the article.
After working on our sites for the last several years, I can say there's no magic elixer to instantly get to the top of the search engine results page. It takes constant work, refining strategies and techniques. Since Google is the 600-pound gorilla in the SEO room, most of my attention is focused on their ever-changing requirements, though I also feel it's a mistake to ignore Bing, Yahoo and other search engines as they can also provide valuable results. Some days I feel I'm as much a web person as a video person and these days, that's not a bad thing.
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